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Marketing Management BSc (Hons)

University of Essex

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University of Essex

Course options

  • Qualification

    Bachelor of Science (with Honours) - BSc (Hons)

  • Location

    Colchester Campus

  • Study mode

    Full time

  • Start date

    01-OCT-25

  • Duration

    3 Years

Course summary

What does it take to be an effective manager? How can marketers maximise return on investment?To succeed in management and marketing, you must be imaginative, innovative and use your initiative to solve business challenges. You must combine originality with the ability to analyse market data and remain focused on results, even in difficult environments.At Essex Business School, where this BSc Management and Marketing course is taught, we encourage you to become an independent thinker and act creatively and strategically to help organisations succeed, whatever their challenge.This course enables you to combine the study of management with the opportunity to develop marketing expertise. You learn what鈥檚 involved in managing modern organisations and understand the role of customers, consumers, the service relationship and brand management. We also develop your practical skills in communication, data analysis and critical thinking.You explore subjects such as:- digital marketing and social media- marketing management- consumer behaviour- brand management- business strategy- organisational behaviourIn your first year, you benefit from a general business education, introducing you to accounting, finance and economics, as well as management and marketing, giving you the flexibility to follow a range of careers after you graduate.In your final year, you have the opportunity to put your knowledge into practice by completing an in-depth, independent research project or dissertation which can focus on either management or marketing or combine elements from both at your preference. This will give you the chance to further develop vital employability skills in areas of research, time management and critical thinking as well as offering you the opportunity to explore what interests you.Essex Business School attracts students and academics from all over the world. We are committed to ethical and sustainable business and are a signatory of the UN Principles for Responsible Management Education (PRME). By studying with us, you gain more than the foundations for a successful career in marketing management; you are part of a movement that seeks to make organisations better places to do business.BSc Management and Marketing can also be taken with an optional study abroad or placement year where you can add even more value to your CV through work or international experience.

Application deadline

29 January

Tuition fees

Students living in Hong Kong
(International fees)

拢 20,500per year

Tuition fees shown are for indicative purposes and may vary. Please check with the institution for most up to date details.

Entry requirements

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QUALIFICATION TYPE

A level

A level : BBB

Offers will be made in the range of BBB to BBCor 120 - 112 UCAS tariff points from a minimum of the equivalent of 2 full A-levels

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University information

University of Essex

University of Essex

  • University League Table

    30th

  • Campus address

    University of Essex, Wivenhoe Park, Colchester, Essex, CO4 3SQ, United Kingdom

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The careers team offer dedicated international careers advice and support throughout studies and after graduation.
Central London is easily accessible from all of the university's campuses.
Gain access to the curriculum from nine European universities through the YUFE (Young Universities for the Future of Europe) virtual campus.

Subject rankings

  • Subject ranking

    Business & Management Stu

    61st out of 122 2

    65th out of 87 17

  • Entry standards

    / Max 221
    123 56%

    66th

  • Graduate prospects

    / Max 100
    63.0 63%

    81st

    15

  • Student satisfaction

    / Max 4
    3.07 77%

    57th

    30

  • Entry standards

    / Max 204
    130 64%

    33rd

  • Graduate prospects

    / Max 100
    53.0 53%

    76th

    9

  • Student satisfaction

    / Max 4
    3.16 79%

    19th

    21

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