大象传媒

Course overview

The HND Visual Communication specialising in Illustration is a well-respected advanced studio-based course that prepares students for a successful career as an accomplished and professional Illustrator.

Drawing and contextual research underpin the course delivery. You will benefit from working in our dedicated Illustration studios and MacLabs to develop advanced skills in media handling, specialist software and contemporary approaches to Illustration. Experienced illustrators support you in exploring a wide range of digital and 2D / 3D media to produce personal design solutions for a range of Illustrative contexts for example Editorial (Magazines and Newspapers) Design, Advertising, Moving Image and Book Publishing.

Students undertake client-led live projects and briefs considering colour, narrative, character, composition, audience, formats and typography to evaluate and present effective Illustration outcomes. We aim to promote your creativity to develop an advanced portfolio of resolved artwork and self-promotional and marketing materials to become a professional Illustrator.

We have an Education Network Membership with D&AD and our students regularly enter and win national and international design awards.

Our Illustration students are successful, progressing directly onto our one-year BA (Hons) in Visual Communications or employment/self-employment or degree-level programmes across the UK and becoming successful practising illustrators.

How the course is assessed

Assessment is through practical projects where students tackle a range of client-initiated briefs, design competitions, and studio projects.