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Public Relations and Marketing Communications BA (Hons)

Queen Margaret University Edinburgh

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Queen Margaret University Edinburgh

Course options

2 options available

  • Qualification

    Bachelor of Arts (with Honours) - BA (Hons)

  • Location

    Queen Margaret University

  • Study mode

    Full time

  • Start date

    08-SEP-25

  • Duration

    4 Years

Course summary


September 2025 Entry: please note there is no entry for Year 1 or 2. This course is only accepting applications onto Year 3. If you are interested in Year 1 or 2 entry please take a look at our BA (Hons) Digital Marketing and Public Relations course (P212).

Our professionally-recognised Public Relations and Marketing Communications degree provides the strategic insight, practical skills and industry experience to kickstart your career in the fast-paced and growing industries of digital PR and marketing.Public relations (PR) and marketing communications are fascinating, fast-moving fields that offer many rewarding career opportunities. Thanks to converged media and the voracious consumer appetite for digital content, they are constantly evolving and on this course you will enjoy frontline professional experience and tuition informed by cutting-edge scholarship.You can opt to study for an honours degree over four years or an ordinary degree over three years. You will complete a range of modules each year as outlined.On this course you will:- Experience an unrivalled opportunity to study two closely aligned disciplines: PR and marketing. Organisations often take an integrated approach to communication, bringing together these two disciplines to help drive success. PR manages relationships with a range of stakeholder groups including employees, the government and the media and marketing focuses on relationships with the customer.- Gain practical experience of developing strategic PR and marketing communication solutions for live clients, creating authentic and shareable digital content for a range of social media platforms.- Find out how organisations use video, photography, blogs and podcasts to drive their marketing, and how you can help them do it better. You will undertake original research to inform decision making, and measure the effectiveness of campaigns using a range of analytics and metrics.- Gain a wealth of experience through work placement as well as having the opportunity to study abroad at one of our partner institutions (subject to availability)- Be taught by internationally renowned academics who are actively engaged with the industry. Industry practitioners will see you in action and many of our graduates have gone on to work with contacts that they made on the coursePublic relations (PR) and marketing communications are fascinating, fast-moving fields that offer many rewarding career opportunities. Thanks to converged media and the voracious consumer appetite for digital content, they are constantly evolving and on this course you will enjoy frontline professional experience and tuition informed by cutting-edge scholarship.

Application deadline

29 January

Tuition fees

Students living in Hong Kong
(International fees)

拢 9,250per year

Tuition fees shown are for indicative purposes and may vary. Please check with the institution for most up to date details.

Entry requirements

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QUALIFICATION TYPE

Scottish HND

Scottish HND : Pass

Successful completion of an HND in a related subject with a CB in the graded units

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University information

Queen Margaret University Edinburgh

Queen Margaret University Edinburgh

  • University League Table

    97th

  • Campus address

    Queen Margaret University, Edinburgh, Queen Margaret University Drive, Musselburgh, Edinburgh, EH21 6UU, Scotland

VIEW PROFILE
QMU is a safe, friendly and compact university with an accessible and welcoming campus. Attractive student accommodation is located on campus.
It's just 6 minutes by train from the centre of Edinburgh, home of the famous International Festival. Many European cities are just a short flight away.
With a great reputation for the quality of learning, teaching, and research, QMU offers comprehensive student support, which includes career advice for life.

Subject rankings

  • Subject ranking

    Communication & Media Studies

    74th out of 91 7

  • Entry standards

    / Max 206
    166 80%

    6th

  • Graduate prospects

    / Max 100
    65.0 65%

    50th

    21

  • Student satisfaction

    / Max 4
    2.95 74%

    70th

    25

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