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Public Relations and Journalism BA

University of Derby

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University of Derby

Course options

  • Qualification

    Bachelor of Arts - BA

  • Location

    Main Site

  • Study mode

    Full time

  • Start date

    MAR

  • Duration

    3 Years

Course summary

Public Relations and Journalism professionals are in demand in today鈥檚 business world and the skills required to be successful in both industries are closely aligned. There are more than 50,000 journalists working in the UK today, and 100,000 PR professionals practise the same skills to thrive in agencies, businesses and community organisations. They need excellent communication skills 鈥� written, broadcast and visual 鈥� and a high level of expertise and business acumen in the worlds of traditional and digital media as well as sound marketing knowledge. This new programme will give you a competitive advantage in both environments and enables you to choose multiple communications career pathways in media, PR or marketing. It combines cutting-edge multimedia skills with high-level PR and marketing expertise that employers value and need.


The highlights

- This course equips you with the skills to pursue a wide range of media-based career options - building strategic PR and marketing expertise alongside an excellent journalistic skillset. - Many communications professionals have long careers which span both journalism and PR, and people with skills in both spheres can make this transition seamlessly; it also makes them highly desirable employees. - This programme offers access to the best of all worlds with dedicated journalism, public relations and marketing modules across all three years of the degree. - Build an impressive set of practical journalistic skills 鈥� digital and written 鈥� which are in huge demand within the communications departments of major organisations, while the strategic knowledge of PR and marketing enhances employability prospects within many creative industries. - You will be trained by industry-respected professionals in skills ranging from podcasting and brand management to live PR campaigning and specialist video news content creation. - You will also enhance your employability prospects by working within our unique in-house PR and communications agency, UniComms Derby. This will ensure you are industry ready and have a portfolio of work to prove your value. - In addition, students can publish their work on our online platforms: the StoryHub (insert link) website and X feed. You will also get the opportunity to gain work experience with media outlets which have previously included Reach plc and the BBC.

Tuition fees

Students living in Hong Kong
(International fees)

拢 16,900per year

Tuition fees shown are for indicative purposes and may vary. Please check with the institution for most up to date details.

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University information

University of Derby

University of Derby

University of Derby

  • University League Table

    95th

  • Campus address

    University of Derby, Kedleston Road, Derby, Derby, DE22 1GB, England

VIEW PROFILE
The University of Derby has a diverse community of more than 2,000 students from more than 100 countries, studying at undergraduate and postgraduate level.
The International Student Hub offers extraordinary support during their studies.
Dedicated recruitment officers and university representatives travel to meet students in their home country to share information and insights on life in the UK.

Subject rankings

  • Subject ranking

    Communication & Media Studies

    65th out of 91 9

  • Entry standards

    / Max 206
    116 56%

    69th

  • Graduate prospects

    / Max 100
    70.0 70%

    34th

    10

  • Student satisfaction

    / Max 4
    3.17 79%

    32nd

    9

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