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Intro

Designed for people looking to launch or progress their marketing career, this CIM-accredited masters degree will develop your knowledge of competitive brand management strategies.

You’ll learn about advanced-level branding and communications theory, strategy and planning, as well as studying modules in buyer behaviour and responsible marketing.

If you’re a full-time student starting in September, you have the option to gain experience on a year’s paid placement in industry. This option is only available if you’re starting the course in September.

This course is part of our Marketing MSc programme. All students complete the same core modules, then from the end of your first term you can tailor your course with specialisms and option modules.

• Marketing MSc

• Marketing (Digital Marketing) MSc
• Career prospects

  A Marketing (Branding and Communications) MSc from School of Business and Law will help you to specialise and stand out in today's competitive job market. It will equip you with both the theoretical knowledge and practical skills necessary for a successful career.

  The course has been designed for people wanting a successful and rewarding career in sectors including advertising, branding, communications, digital marketing, direct marketing, event management, public relations and sales.

  The course is also ideal preparation for continuing your study at MPhil or PhD level or working as a professional researcher in marketing.

  Previous graduates have started successful careers with the following companies: Product Manager for AstraZeneca, Milan; Brand manager for Campari, Switzerland; Account Executive for Blaze Communications, UK; Marketing Manager for Mitchells and Butlers, UK; Marketing Manager for Cartier, Taiwan; Brand Manager for L'Oreal, Greece.

• Marketing (International Marketing) MSc

The University of Brighton is accredited by the

• Association to Advance Collegiate Schools of Business (AACSB)
• – an accreditation achieved by fewer than 6% of business schools globally.

  Career prospects

  A Marketing (Branding and Communications) MSc from School of Business and Law will help you to specialise and stand out in today's competitive job market. It will equip you with both the theoretical knowledge and practical skills necessary for a successful career.

  The course has been designed for people wanting a successful and rewarding career in sectors including advertising, branding, communications, digital marketing, direct marketing, event management, public relations and sales.

  The course is also ideal preparation for continuing your study at MPhil or PhD level or working as a professional researcher in marketing.

  Previous graduates have started successful careers with the following companies: Product Manager for AstraZeneca, Milan; Brand manager for Campari, Switzerland; Account Executive for Blaze Communications, UK; Marketing Manager for Mitchells and Butlers, UK; Marketing Manager for Cartier, Taiwan; Brand Manager for L'Oreal, Greece.