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Marketing BA (Hons)

University of Huddersfield

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University of Huddersfield

Course options

2 options available

  • Qualification

    Bachelor of Arts (with Honours) - BA (Hons)

  • Location

    Main Site

  • Study mode

    Full time

  • Start date

    22-SEP-25

  • Duration

    3 Years

Course summary

We were the first to introduce marketing on an undergraduate level, and we鈥檙e at the forefront of the industry today. Our Marketing BA(Hons) course reflects our efforts to keep abreast of the latest marketing issues, trends, and developments and is designed to help you step with confidence into an industry role. This course aims to teach you key principles of marketing, branding, and consultancy, as well as develop your skills to develop creative and compelling content and communications. The knowledge you learn from this course can be used to help businesses stand out in a competitive market.


Why Study Marketing BA(Hons) at University of Huddersfield?

You can look forward to a high-quality education here, as your teachers rank in the top three in England for the proportion who hold doctorates (HESA 2022). On campus, you鈥檒l study a wide range of subjects including:
鈥� strategic marketing planning
鈥� creative consultancy
鈥� developing creative marketing content. You鈥檒l also take ASPIRE modules, allowing you to work on a real business challenge while preparing you to transition from higher education to the workplace. You鈥檒l gain relevant real-world experience, too, putting your knowledge and skills to the test in an optional, third-year 48-week work placement in your area of interest, in the UK or abroad. This placement could potentially enhance your employability, with the course generally preparing you for a variety of potentially exciting careers in a range of fields in the industry. You could work as a global marketing executive, PR executive, marketing manager or content director, or you could even set up your own business.


Professional Bodies

Our links with the Chartered Institute of Marketing (CIM), the key professional organisation for the marketing industry, give students access to a range of marketing industry events and guest speakers. The marketing course is accredited to The CIM Graduate Gateway programme, which gives our students exemptions from some elements of the CIM professional qualifications. We鈥檙e also a member of the Institute of Data and Marketing (IDM). You鈥檒l also be studying at an Association to Advance Collegiate Schools of Business (AACSB) International-accredited Business School. Globally, fewer than six per cent of institutions offering business degrees achieve this accreditation.


Why Huddersfield?

Huddersfield鈥檚 vibrant and friendly campus is a great place from which to study, while the town itself offers lots to see and do, with good transport links in and around the area.

Application deadline

29 January

Tuition fees

Students living in Hong Kong
(International fees)

拢 16,500per year

Tuition fees shown are for indicative purposes and may vary. Please check with the institution for most up to date details.

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University information

University of Huddersfield

University of Huddersfield

  • University League Table

    65th

  • Campus address

    University of Huddersfield, Queensgate, Huddersfield, Kirklees, HD1 3DH, England

VIEW PROFILE
Huddersfield has a thriving international community, with students from across the world.
International students can benefit from a merit-based scholarship scheme for eligible applicants.
The university has strengths in teaching, employability, internationalisation and inclusiveness.

Subject rankings

  • Subject ranking

    Marketing

    39th out of 87 1

  • Entry standards

    / Max 204
    145 71%

    18th

  • Graduate prospects

    / Max 100
    72.0 72%

    52nd

    9

  • Student satisfaction

    / Max 4
    3.15 79%

    21st

    17

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