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MA Marketing Communications

Bournemouth University

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Course options

  • Qualification

    MA - Master of Arts

  • Location

    Bournemouth University

  • Study mode

    Full time

  • Start date

    22-SEP-25

  • Duration

    1 year

Course summary

Develop insights into the latest techniques of marketing communications research and practice. You'll be equipped with knowledge and skills allowing you to meet the ever-changing industry challenges while influencing ethical and sustainable marketing.

Why study MA Marketing Communications at BU?

  • Develop, implement and critically evaluate marketing communications strategies, from both a theoretical and practical perspective
  • Discover new and emerging forms of marketing communications such as branded content, branded entertainment and digital storytelling
  • Develop insights into the latest techniques of marketing communications research and practice
  • Benefit from strong industry connections with relevant professional bodies in the UK
  • Gain professional qualifications through the CIM Graduate Gateway with exemptions once you鈥檝e completed your course
  • Graduate with the skills to pursue a successful career in advertising, marketing, public relations, branding or any other marketing communications-related field.

Careers

This course will prepare you for a career in advertising, marketing, public relations, branding or any other marketing communications related field. As a graduate of this course you will:

  • Be equipped with the knowledge, skills and insights to contribute effectively as strategic practitioners or research practice
  • Acquire appropriate relevant transferable skills that will contribute to successful practice in the workplace
  • Be well-versed in a number of pervasive issues that shape and set the parameters for contemporary marketing communications practice
  • Be able to develop, implement and evaluate effective marketing communications programmes responsibly.

Tuition fees

Students living in Hong Kong
(International fees)

拢 17,500per year

Tuition fees shown are for indicative purposes and may vary. Please check with the institution for most up to date details.

University information

Bournemouth University

  • University League Table

    55th

  • Campus address

    Bournemouth University, Talbot Campus, Fern Barrow, Poole, Poole, BH12 5BB, England

Subject rankings

  • Subject ranking

    66th out of 122 3

    23rd out of 91 3

    36th out of 87 1

  • Entry standards

    / Max 221
    113 51%

    93rd

  • Graduate prospects

    / Max 100
    75.0 75%

    39th

    1
  • Student satisfaction

    / Max 4
    2.85 71%

    115th

    42
  • Entry standards

    / Max 206
    119 58%

    60th

  • Graduate prospects

    / Max 100
    78.0 78%

    10th

    2
  • Student satisfaction

    / Max 4
    3.04 76%

    54th

    20
  • Entry standards

    / Max 204
    120 59%

    54th

  • Graduate prospects

    / Max 100
    88.0 88%

    10th

    5
  • Student satisfaction

    / Max 4
    3.08 77%

    39th

    9

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Communication & Media Studies league table

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