大象传媒

The BA Film and Screen Business course challenges you to develop your business skills and knowledge across a range of areas within the screen and film industries, and to build your entrepreneurial skillset. You will learn to navigate the modern media environment from the perspective of business and management. This includes film and media content production and delivery, financing and funding, data and analytics, legal and accounting principles, marketing sales and distribution. You will also hone skills to help you progress in your own business career, which include pitching and creative entrepreneurship. Why Take the Course?- Comprehensive: Each semester is built around the relationship between a producer or business and its intended market. Students work on individual and group projects to develop a detailed understanding of the business of film and screen production, experiencing a diverse range of business and entrepreneurial roles across the creative industries. - Industry-facing: This course works with productions and screen businesses, bringing industry expertise into the teaching space to allow students to learn about developments in the industry, analyse emerging trends, and learn key business skills to research and build business plans or strategies.- Portfolio: You will build up expertise in producing, digital marketing, new business development, financial planning, launching start-ups and developing a freelance portfolio. - Professional tutors: Many of our teaching staff are currently working in the industry as: TV and film directors, broadcast journalists, producers, writers, and more. For a selection of the tutors who teach across our campuses, please visit our website.