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Fashion Marketing and Business BA (Hons)

Norwich University of the Arts

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UCAS CODE: W240

Course options

  • Qualification

    Bachelor of Arts (with Honours) - BA (Hons)

  • Location

    Norwich Campus

  • Study mode

    Full time

  • Start date

    22-SEP-25

  • Duration

    3 Years

Course summary

Unite your love for fashion innovation and business strategy as you delve into the marketing mechanisms of the global fashion industry.

Our course is designed for aspiring fashion entrepreneurs and leaders who want to innovate and reshape the global fashion industry. BA (Hons) Fashion Marketing and Business provides a unique insight into the commercial fundamentals, marketing strategies and core brand development techniques used in the fashion industry, allowing you to fully understand, create and operate successful fashion businesses.

Youll create dynamic marketing campaigns, retail concepts, buying proposals and business plans that will allow you to fully understand and operate within successful fashion businesses. As you build your knowledge of fashion marketing, you will develop skills in marketing and promotional strategies, international fashion branding, fashion retail and鈥痸isual merchandising and fashion buying and merchandising.

You will follow the path of graduates from our sister course, Fashion Communication and Promotion, who are set up for successful careers after work experience and internships at brands such as Vivienne Westwood, Jimmy Choo, Net A Porter, and Adidas.

Typical career paths

The focus throughout the course is very much on work-related learning and work placements. Dedicated employability workshops covering networking, personal brand building, CV and cover letter writing will help find you the appropriate opportunities within the industry.

Through engagement with industry guests, and bespoke workshops, graduates will go on to be the fashion CEOs, strategists, marketing directors and innovation leaders of the future.

International fashion marketing

Fashion retailer

Fashion campaign manager

PR and event manager

Digital content creator

Brand strategist

Social media strategist

Visual merchandiser

Fashion buyer

Fashion merchandiser

Fashion business manager

Fashion entrepreneur

Tuition fees

Students living in Hong Kong
(International fees)

拢 18,500per year

Tuition fees shown are for indicative purposes and may vary. Please check with the institution for most up to date details.

University information

Norwich University of the Arts

  • University League Table

    82nd

  • Campus address

    Norwich University of the Arts, Francis House, 3-7 Redwell Street, Norwich, Norfolk, NR2 4SN, England

Subject rankings

  • Subject ranking

    74th out of 87 5

  • Entry standards

    / Max 204
    126 62%

    41st

  • Graduate prospects

    / Max 100
    58.0 58%

    73rd

  • Student satisfaction

    / Max 4
    3.06 76%

    45th

    33

Suggested courses

University of Winchester
SIMILAR RANKING

Fashion Business and Marketing (with Foundation Year) BA (Hons)

University of Winchester

Marketing league table

63
University of East London
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Fashion Marketing & Communication BA (Hons)

University of East London

University league table

125

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