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Digital Marketing and Media & Communication (with Foundation Year) BA (Hons)

Liverpool Hope University

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Liverpool Hope University
UCAS CODE: DM39

Course options

  • Qualification

    Bachelor of Arts (with Honours) - BA (Hons)

  • Location

    Hope Park

  • Study mode

    Full time

  • Start date

    01-SEP-25

  • Duration

    4 Years

Course summary

This is a four year degree taught at our Hope Park campus. The Foundation Year aims to develop your skills so that after a year, you will be equipped with the necessary skills needed for studying the full BA Hons degree programme.


Digital Marketing

Digital Marketing is one of the most challenging, fast-moving and exciting disciplines in the world of business today. Our Digital Marketing degree has a theoretical focus that is combined with practical examples of how companies apply the theory on a day-to-day basis, meaning that what you learn is not only academically sound but also rooted in the realities of today鈥檚 dynamic and increasingly digital marketplace. During your degree, you will be provided with the key skills and knowledge that will enable you to understand the digital marketing context, marketing research and the discipline鈥檚 central role to businesssuccess, while allowing you to reflect on the moral and ethical implications of marketing behaviour in an increasingly digital world. The ever-advancing fields of Social and Digital Marketing and the importance of areas such as Artificial Intelligence (AI), content marketing, SEO and social media optimisation run through the curriculum as central themes and allow you to reflect on the many challenges and opportunities that the related technological and cultural changes provide. We believe your ability to gain meaningful employment after you graduate is really important, so there is a strong focus on helping you to develop your employability skills. It has been designed so that you learn from research-active staff while at the same time being mentored and given masterclasses by industry leaders. Digital Marketing focuses on a wide range of organisations, from SMEs to global multinational organisations and across all sectors. Studying such a comprehensive view of the marketing world prepares you for a career in organisations of any type and size.


Media & Communication

If you want an exciting career in the media but also want to understand how and why the media reports and represents the world in the ways it does, studying at Hope is the next step for you. Media and Communication provides you with an opportunity to closely study and analyse the ways in which the media industry shapes and is shaped by our world. Our degrees are designed to help you become an industry leader who is equipped to take on the critical task of ensuring a more reliable, trustworthy media industry, and to work as a cross-platform media practitioner.Our curriculum is taught by lecturers with a reputation for international research and by a practitioner who has made BAFTA and EMMY award winning programmes and animated films. Media and Communication at Liverpool Hope is underpinned by the notion of interrogating power. We believe that the media must always be held to account and has a responsibility to pursue social justice. Whether it be through journalism, digital and social media theory and applied skills, our aim is to produce graduates who will make a better world.bject.The degree will cover all areas of mathematics including pure mathematics, applied mathematics and statistics. By the end of the degree, you will be confident in tackling real world problems mathematically. By studying with us, you can expect to be given not only first class tuition and teaching, but first class support. We pride ourselves on providing an excellent student experience, and the tutors at Liverpool Hope work hard to ensure that you get the most from your degree.

Application deadline

29 January

Tuition fees

Students living in Hong Kong
(International fees)

拢 12,500per year

Tuition fees shown are for indicative purposes and may vary. Please check with the institution for most up to date details.

Entry requirements

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QUALIFICATION TYPE

UCAS Points

UCAS Points : 72

UCAS Tariff points must come from a minimum of two A Levels (or equivalent). Additional points can be made up from a range of alternative qualifications

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University information

Liverpool Hope University

Liverpool Hope University

  • University League Table

    83rd

  • Campus address

    Liverpool Hope University, Hope Park, Liverpool, Liverpool, L16 9JD, England

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Subject rankings

  • Subject ranking

    Business & Management Stu

    73rd out of 122

    87th out of 91 7

    62nd out of 87 8

  • Entry standards

    / Max 221
    116 53%

    82nd

  • Graduate prospects

    / Max 100
    67.0 67%

    72nd

    11

  • Student satisfaction

    / Max 4
    2.96 74%

    94th

    42

  • Entry standards

    / Max 206
    119 58%

    60th

  • Graduate prospects

    / Max 100
    56.0 56%

    74th

    13

  • Student satisfaction

    / Max 4
    3.25 81%

    22nd

    9

  • Entry standards

    / Max 204
    115 57%

    63rd

  • Graduate prospects

    / Max 100
    57.0 57%

    74th

    7

  • Student satisfaction

    / Max 4
    3.28 82%

    9th

    4

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