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Digital Marketing and Film & Visual Culture BA (Hons)

Liverpool Hope University

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Liverpool Hope University
UCAS CODE: DM11

Course options

  • Qualification

    Bachelor of Arts (with Honours) - BA (Hons)

  • Location

    Hope Park

  • Study mode

    Full time

  • Start date

    01-SEP-25

  • Duration

    3 Years

Course summary


Please note that Combined Honours degrees at Liverpool Hope University are split 50/50. This means both subjects will be studied equally.


Film & Visual Culture

If you want an exciting career in the creative industries, but also want to understand the role that film and visual culture plays in wider society, studying at Liverpool Hope is the right choice for you. Film and Visual Culture is an intellectually stimulating degree that combines theory and practice, and encourages you to explore the way in which cinema represents issues such as gender, race and inequality.This degree is underpinned by creative and critical practice. It is creative because it gives you the opportunity to develop practical skills in the fields of screenwriting, filmmaking (drama and ocumentary), photography and animation. It is critical because it involves the in-depth study of film history and theory, including the way in which cinema intersects with a range of social and political issues. You will graduate with a degree underpinned by academic rigour, but with the transferable skills needed to pursue a wide variety of careers in the creative industries.


Digital Marketing

Digital Marketing is one of the most challenging, fast-moving and exciting disciplines in the world of business today. Our Digital Marketing degree has a theoretical focus that is combined with practical examples of how companies apply the theory on a day-to-day basis, meaning that what you learn is not only academically sound but also rooted in the realities of today鈥檚 dynamic and increasingly digital marketplace. During your degree, you will be provided with the key skills and knowledge that will enable you to understand the digital marketing context, marketing research and the discipline鈥檚 central role to businesssuccess, while allowing you to reflect on the moral and ethical implications of marketing behaviour in an increasingly digital world. The ever-advancing fields of Social and Digital Marketing and the importance of areas such as Artificial Intelligence (AI), content marketing, SEO and social media optimisation run through the curriculum as central themes and allow you to reflect on the many challenges and opportunities that the related technological and cultural changes provide. We believe your ability to gain meaningful employment after you graduate is really important, so there is a strong focus on helping you to develop your employability skills. It has been designed so that you learn from research-active staff while at the same time being mentored and given masterclasses by industry leaders. Digital Marketing focuses on a wide range of organisations, from SMEs to global multinational organisations and across all sectors. Studying such a comprehensive view of the marketing world prepares you for a career in organisations of any type and size.

Application deadline

29 January

Tuition fees

Students living in Hong Kong
(International fees)

拢 12,500per year

Tuition fees shown are for indicative purposes and may vary. Please check with the institution for most up to date details.

University information

Liverpool Hope University

Liverpool Hope University

  • University League Table

    83rd

  • Campus address

    Liverpool Hope University, Hope Park, Liverpool, Liverpool, L16 9JD, England

VIEW PROFILE

Subject rankings

  • Subject ranking

    Communication & Media Stu

    87th out of 91 7

    39th out of 95 9

    62nd out of 87 8

    59th out of 101 7

  • Entry standards

    / Max 206
    119 58%

    60th

  • Graduate prospects

    / Max 100
    56.0 56%

    74th

    13

  • Student satisfaction

    / Max 4
    3.25 81%

    22nd

    9

  • Entry standards

    / Max 198
    130 66%

    54th

  • Graduate prospects

    / Max 100
    59.0 59%

    43rd

    9

  • Student satisfaction

    / Max 4
    3.45 86%

    1st

  • Entry standards

    / Max 204
    115 57%

    63rd

  • Graduate prospects

    / Max 100
    57.0 57%

    74th

    7

  • Student satisfaction

    / Max 4
    3.28 82%

    9th

    4

  • Entry standards

    / Max 206
    122 59%

    51st

  • Graduate prospects

    / Max 100
    58.0 58%

    60th

    23

  • Student satisfaction

    / Max 4
    3.05 76%

    39th

    3

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