Course options
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Qualification
Bachelor of Arts (with Honours) - BA (Hons)
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Location
Main Site - Aberdeen
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Study mode
Full time
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Start date
08-SEP-25
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Duration
4 Years
Course summary
Robert Gordon University offers the only BA (Hons) Digital Marketing and Business Analytics degree in Scotland and equips you with the ability to design, manage and deliver analytics projects within a digital marketing context. You will gain the knowledge, creative and technical skills required to succeed in the increasingly digital and analytics-driven marketing environment.You will have the opportunity to actively participate in digital marketing and analytics industry projects, such as the Digital Marketing Agency and Business Analytics Project, where you will apply strategic digital marketing and analytics solutions to solve real-world briefs.This course shares a common first year with BA (Hons) Digital Marketing. At the end of first year you can choose to study BA (Hons) Digital Marketing or BA (Hons) Digital Marketing with Business Analytics.
Application deadline
29 January
Tuition fees
- Hong Kong
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- Albania
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- Andorra
- Angola
- Antigua & Barbuda
- Argentina
- Armenia
- Australia
- Austria
- Azerbaijan
- Bahamas
- Bahrain
- Bangladesh
- Barbados
- Belarus
- Belgium
- Belize
- Benin
- Bhutan
- Bolivia
- Bosnia and Herzegovina
- Botswana
- Brazil
- Brunei
- Bulgaria
- Burkina Faso
- Burma
- Burundi
- Cabo Verde
- Cambodia
- Cameroon
- Canada
- Central African Republic
- Chad
- Chile
- China
- Colombia
- Comoros
- Congo
- Congo (Democratic Republic)
- Costa Rica
- Croatia
- Cuba
- Curacao
- Cyprus
- Czech Republic
- Denmark
- Djibouti
- Dominica
- Dominican Republic
- East Timor
- Ecuador
- Egypt
- El Salvador
- England
- Equatorial Guinea
- Eritrea
- Estonia
- Ethiopia
- Fiji
- Finland
- France
- Gabon
- Gambia
- Georgia
- Germany
- Ghana
- Greece
- Grenada
- Guatemala
- Guinea
- Guinea-Bissau
- Guyana
- Haiti
- Honduras
- Hungary
- Iceland
- India
- Indonesia
- Iran
- Iraq
- Israel
- Italy
- Ivory Coast
- Jamaica
- Japan
- Jordan
- Kazakhstan
- Kenya
- Kiribati
- Korea DPR (North Korea)
- Kosovo
- Kuwait
- Kyrgyzstan
- Laos
- Latvia
- Lebanon
- Lesotho
- Liberia
- Libya
- Liechtenstein
- Lithuania
- Luxembourg
- Macedonia
- Madagascar
- Malawi
- Malaysia
- Maldives
- Mali
- Malta
- Marshall Islands
- Mauritania
- Mauritius
- Mexico
- Micronesia
- Moldova
- Monaco
- Mongolia
- Montenegro
- Morocco
- Mozambique
- Namibia
- Nauru
- Nepal
- Netherlands
- New Zealand
- Nicaragua
- Niger
- Nigeria
- Northern Ireland
- Norway
- Oman
- Pakistan
- Palau
- Palestinian Authority
- Panama
- Papua New Guinea
- Paraguay
- Peru
- Philippines
- Poland
- Portugal
- Puerto Rico
- Qatar
- Republic of Ireland
- Romania
- Russia
- Rwanda
- San Marino
- Sao Tome and Principe
- Saudi Arabia
- Scotland
- Senegal
- Serbia
- Seychelles
- Sierra Leone
- Singapore
- Slovakia
- Slovenia
- Solomon Islands
- Somalia
- South Africa
- South Korea
- South Sudan
- Spain
- Sri Lanka
- St Vincent
- St. Kitts & Nevis
- St. Lucia
- Sudan
- Suriname
- Swaziland
- Sweden
- Switzerland
- Syria
- Taiwan
- Tajikistan
- Tanzania
- Thailand
- Togo
- Tonga
- Trinidad & Tobago
- Tunisia
- Turkey
- Turkmenistan
- Tuvalu
- UAE
- Uganda
- Ukraine
- United States
- Uruguay
- Uzbekistan
- Vanuatu
- Vatican City
- Venezuela
- Vietnam
- Wales
- Western Samoa
- Yemen
- Zambia
- Zimbabwe
拢 15,860per year
Tuition fees shown are for indicative purposes and may vary. Please check with the institution for most up to date details.
Entry requirements
Choose a qualification
QUALIFICATION TYPE
- A level
- Scottish Higher
- Access to HE Diploma
- Foundation Apprenticeship (SCQF Level 6)
- HNC (BTEC)
- HND (BTEC)
- International Baccalaureate Diploma Programme
- Leaving Certificate - Higher Level (Ireland) (first awarded in 2017)
- Pearson BTEC Level 3 National Extended Diploma (first teaching from September 2016)
- Scottish HNC
- Scottish HND
- T Level
A level : BCC
VIEW MOREUniversity information
Robert Gordon University
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University League Table
91st
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Campus address
Robert Gordon University, Garthdee House, Garthdee Road, Aberdeen, Aberdeen, City Of, AB10 7QB, Scotland
Subject rankings
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Subject ranking
55th out of 122
73rd out of 117 3
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Entry standards
/ Max 221154 70%24th
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Graduate prospects
/ Max 10071.0 71%53rd
1 -
Student satisfaction
/ Max 43.36 84%4th
4 -
Entry standards
/ Max 227144 63%38th
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Graduate prospects
/ Max 10079.0 79%67th
4 -
Student satisfaction
/ Max 43.24 81%8th
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