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Business Management with Analytics - BA (Hons)

Keele University

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UCAS CODE: NG12

Course options

  • Qualification

    Bachelor of Arts (with Honours) - BA (Hons)

  • Location

    Keele University

  • Study mode

    Full time

  • Start date

    22-SEP-25

  • Duration

    3 Years

Course summary

Gain the vital data and digital skills the evolving business world is demanding. Our Business Management with Analytics BSc aims to scale-up your data literacy and business intelligence so you can establish an exciting career in the fast-developing field of data analytics.

We live in a data-driven world, and acquiring the skills and knowledge to interpret that data is crucial for businesses to make informed decisions. Here at Keele, our Business Management with Analytics BSc programme aims to support you in working towards an exciting future in this dynamic sector.

You will gain key business management knowledge, covering areas such as business operations, strategy, leadership, marketing and human resource management. Your experience with business analytics will be developed by focusing on data visualisation, advanced analytics, business intelligence and programming for business analytics. We will also help you develop essential skills in data analysis and interpretation, statistical modelling and forecasting, and programming for data manipulation and analysis.

Practical, career-focused teaching and learning ensures that you can apply the theory youre learning to real-world scenarios that will build your expertise and confidence. We will also get you thinking about sustainability and business ethics so when you begin work or start your own business you can be a force for good in the world.

Our built-in Professional and Academic Development Programme spans your entire degree. Designed to fully prepare you for securing a great job or starting a business, you will develop your professional skills, creativity, confidence, critical thinking and problem-solving abilities. Our aim? To ensure you graduate with clear goals and impressive experiences to show future employers or investors. Youll benefit from Keele Business Schools strong industry connections, placement or entrepreneurship opportunities, hands-on practical experiences, and invaluable real-world insights such as through our Global Challenge Pathways.

Graduating with a solid set of analytical skills and business knowledge will prepare you for potential careers working in a wide array of organisations and sectors in roles such as data analyst, business intelligence consultant, operations manager and strategic planner. Crucially, you will have honed your skills in data analytics, built your knowledge of business, improved your critical thinking and communication skills, and established an entrepreneurial mindset. Through our Professional and Academic Development Programme, you will have grown in confidence by enhancing your personal and professional development and will graduate with the intellectual, professional, and personal resources to pursue different career paths.

Jobs that a graduate of this course could progress to include:

Data Analyst

Market Analyst

Accountant

Management Consultant

Business Analyst

Digital Marketing

Market Research Analyst

Business Intelligence Analyst

Foundation year

Studying a Foundation Year, for whatever reason, offers an alternative route to Keele, and provides a unique opportunity to better prepare for your chosen degree. That extra year of study can improve your academic skills, expand your subject knowledge and, perhaps most importantly, build your confidence.

Duration of study

3 years or 4 years with placement or entrepreneurship year

Tuition fees

Students living in Hong Kong
(International fees)

拢 17,700per year

Tuition fees shown are for indicative purposes and may vary. Please check with the institution for most up to date details.

Entry requirements

Choose a qualification

A level : ABB

ABB in three A levels including B in Maths

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University information

Keele University

  • University League Table

    61st

  • Campus address

    Keele University, Staffordshire, Keele, Staffordshire, ST5 5BG, United Kingdom

Subject rankings

  • Subject ranking

    56th out of 122

    31st out of 87 4

  • Entry standards

    / Max 221
    123 56%

    66th

  • Graduate prospects

    / Max 100
    70.0 70%

    61st

    17
  • Student satisfaction

    / Max 4
    2.98 74%

    89th

    14
  • Entry standards

    / Max 204
    121 59%

    53rd

  • Graduate prospects

    / Max 100
    80.0 80%

    36th

    8
  • Student satisfaction

    / Max 4
    3.11 78%

    29th

    28

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